The clock is ticking for wine producers looking to make an impact in the U.S. market! The 7th edition of the Sommeliers Choice Awards (SCA) is now open for entries, but the final registration deadline is fast approaching. Wineries have until April 18, 2025, to submit their wines and compete for top honors in this prestigious competition.

The Sommeliers Choice Awards is recognized globally for its focus on wines best suited for on-premise channels, judged exclusively by America’s most influential sommeliers and wine buyers. Winning at SCA means gaining unparalleled industry recognition, market insights, and a stamp of approval from experts who shape wine lists at the country’s leading restaurants and bars.

Key Dates to Remember:

• Registration Closes – April 18, 2025
• Warehouse Closes – April 25, 2025
• Judging Day – May 19, 2025
• Winners Announced – June 10, 2025

Registration Fees and Discounts:

Regular Pricing: $120 per wine (March 12, 2025 – April 18, 2025)

Bulk Entry Discounts:

• 4 to 9 entries: 10% discount
• 10 to 14 entries: 15% discount
• 15 or more entries: 20% discount

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Why Enter the Sommeliers Choice Awards?

Winning a medal at SCA 2025 provides substantial benefits for wineries aiming to strengthen their foothold in the competitive U.S. market:

Prestige & Visibility: Get your wines evaluated by leading sommeliers who influence wine programs across top-tier restaurants, hotels, and bars.

Market Insights & Feedback: Participants receive in-depth feedback on key tasting attributes, helping refine their positioning for on-premise success.

Promotional Boost: Award-winning wines gain industry-wide recognition and are featured across global wine media platforms.

Judged by Experts: Unlike traditional competitions, SCA prioritizes the needs of sommeliers and beverage directors, ensuring winners align with current market demands.

Meet the Esteemed Judging Panel:

SCA 2025 boasts a distinguished panel of Master Sommeliers and top wine buyers, including:

• Jill Zimorski MS, DipWSET – Master Sommelier and Adjunct Professor, DePaul University
• Jesse Becker MS – Master Sommelier, Veritable Wines & Estates KG, Chicago
• Ira Harmon MS – Fine Wine Specialist, Vin Sauvage, Las Vegas, NV
• Morgan Harris MS – Head Sommelier, Saison Hospitality, San Francisco
• Kyungmoon Kim MS – Master Sommelier
• Brian Koziol MS – Complex Director, Food & Beverage, Stella Nova & Terra Luna Resorts, Florida
• Peter Granoff MS – Master Sommelier, Wine Educator, Speaker, Entrepreneur, San Francisco
• Scott Barber – President, Green Pin Wines
• Pablo Braida MS – Vice President, Client Relations, Estate Wine Brokers
• Jeremy Broto-Mur MS – Master Sommelier

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Don’t Miss This Opportunity!

With only a few weeks left, now is the time to showcase your wines to an elite panel of sommeliers and industry leaders. Winning an award at SCA 2025 provides credibility, market traction, and visibility in front of the most influential decision-makers in the wine industry.

Submit your entries before April 18 to ensure your wines are considered for this game-changing competition!

Register Now!