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Serafin Alvarado MS

Master Sommelier and Director of Wine Education at Southern Glazer’s Wine & Spirits

Serafin Alvarado’s love of wine began more than decade ago, as a room service waiter for Hilton Hotels in his native Puerto Rico.  It was the beginning of a career path that would ultimately lead him to achieve the remarkable distinction of becoming a Master Sommelier (M.S.) in 2005, achieving the status that only 149 other North Americans have reached after passing the rigorous M.S. examination.  Serafin has also turned his passion for wine into a successful career, working in positions in wine service, wine sales and most recently, wine education, joining Southern Glazer’s Wine & Spirits of Illinois, the largest wine wholesaler in the United States headquartered in Miami, Florida, as Director of Wine Education.

In October of 2005, Serafin received the Bill Rice distinguished Sommelier of the Year Award for his contribution to the culture of food & wine in the city of Chicago.  Crain’s Chicago Business Magazine included Serafin Alvarado among 40 outstanding individuals, local to the Chicago area, who have made a major impact in their respective industries before the age of 40. Former winners include professional actors and athletes, presidents and CEOs of major Fortune 500 companies, and high ranking political figures. Crain’s calls these rising stars “The Top 40 Under 40”.  Most recently, Johnson & Wales University recognized Serafin as their 4th Distinguished Visiting Master Sommelier. 

Meet the other judges

Josh King

Director of Food and Beverage, Virgin Hotels, Chicago