In this engaging video, Sid Patel, CEO of Sommeliers Choice Awards and Beverage Trade Network, sits down with Luke Kenning, Tasting Room Manager at Alpha Omega Winery, to delve into the realm of enhancing the overall experience for winery visitors.

Luke shares valuable insights on the significance of establishing a strong rapport with guests, finding common ground for effective communication, and customizing experiences to meet individual preferences.

Discover how seemingly small gestures can make a significant difference in elevating the guest's experience. With a focus on clear and tailored communication, learn how these extra touches can elevate your winery's brand and ensure it is realized exactly as you envision.

Join Sid and Luke for this insightful conversation and unlock the secrets to creating memorable winery experiences.