In this session, Sid breaks down a practical roadmap for integrating AI into your company’s sales process—from building smarter buyer datasets to creating contextual outreach across email and social platforms. He explains how a strong learning loop, supported by CRM integration, helps AI understand why pitches succeed or fail, and why human verification remains essential as companies move toward more autonomous, agentic AI systems. 

If you’re in the wine, beer, or spirits industry and want to future-proof your sales machine, this webinar offers a clear, actionable blueprint for getting started with AI today.